If you’re an estate agent or letting agent your properties should be on PropertyHeads.com. PropertyHeads.com is The Property Social Network. It’s where your clients and prospects (and possibly your competitors?) are already discussing their home moving plans.
For multi-branch agents, you may complete the attached spreadsheet.
PropertyHeads has been designed to provide free leads to agents. And unlike traditional portals – which do a reasonable job delivering buyer and tenant leads – PropertyHeads also encourages ongoing dialogue which helps convert vendor and landlord leads.
The PropertyHeads social network is an excellent platform for estate and letting agents to really strengthen their brand at the branch level. And yes, we do provide greater local exposure to physical offices relative to online agents.
Our Agent Onboarding Document walks you through how to make the most of our free services. Agents tend to fall into one of two categories:
1 - Do nothing. Let us publish your property listings and simply respond to buyer and tenant enquiries like you would on a traditional portal (only PropertyHeads leads are completely free of course).
2 - Actively grow your business. Invite existing contacts onto PropertyHeads to market to them free from many GDPR restrictions that apply to email marketing. Make new connections. Post interesting and informative content to demonstrate your local property market expertise. Join or form PropertyHeads groups (e.g. Bournemouth First Time Buyers) to help, and maybe win business from groups relevant to your agency. And utilise the tools we have – including Instant Agent messaging, Vendor Property Reviews, and Deal Groups – to provide a more rapid, seamless and transparent means of communication with your clients and prospects.
If you are using PropertyHeads correctly, we would expect you to experience:
We encourage our agent members to help PropertyHeads help you. We request that you put our FREE stickers in your branch windows (click here to request stickers) and use one of the attached logos on all of your marketing materials. Please also include our logo (with a link to PropertyHeads.com) on your website and within your email footer. Following these simple suggestions and inviting clients on to PropertyHeads to review your work will boost the number of free leads you receive.
PropertyHeads recognizes the importance of privacy for users of PropertyHeads. As referred to in our privacy policy, we use cookies and related technologies, such as beacons, pixels, tags and local storage, to provide you with the services accessible through our website and our apps (together, “PropertyHeads” or our “Services”). We use these technologies to provide, protect and improve PropertyHeads, as well as to understand and measure how you use and interact with it.
This policy explains how we use cookies and related technology on PropertyHeads. By accessing or using PropertyHeads, you consent to our use of these technologies as described in this policy. Please do not use PropertyHeads if you are not comfortable with the ways in which we use cookies and related technologies.
What Is a Cookie?
A cookie is a small file containing a unique identifier that is placed in the web browser of your computer or mobile device. Cookies and related technologies, such as tracking pixels, enable our systems to recognize your device and report information back to us. Such recognition helps the efficient operation of PropertyHeads, including our website and apps.
Does PropertyHeads Use Cookies?
Yes, like most websites and social networks, we use cookies in the course of providing you with our Services.
What Cookies Does PropertyHeads Use, and Why?
We use both session cookies and persistent cookies.
We use a session cookie to identify you during a particular visit to PropertyHeads. Session cookies expire after a short time, or when you close your web browser or app after using PropertyHeads.
We use a persistent cookie to identify you over a long period of time. (For example, if you asked us to keep you signed in, we would use a persistent cookie for that purpose.) Persistent cookies remain on your device for the set period of time specified in the cookie.
We use cookies to operate and improve PropertyHeads, specifically:
To authenticate you and secure our Services: We use cookies to monitor login, session and status data. This allows us to know, for example, whether you are logged in.
To remember your settings and preferences: We use cookies to recognize your browser and remember your preferences. For example, we may use cookies to remember your language preferences.
To carry out analytics and research: We use cookies to understand your use of PropertyHeads and how we can improve our offerings. For example, we use cookies to track whether you open emails we send you.
Third-Party Cookies:
Facebook: If you register or sign in using Facebook, a Facebook cookie is set to help track your log-in.
Google Analytics: We use Google Analytics, including Google Analytics cookies, to collect anonymous traffic data to help us analyze how members and visitors access and use PropertyHeads, and for other Analytics services relating to website activity and internet usage.
Third-Party Cookies From Content Shared By Members: PropertyHeads members may share content on PropertyHeads that originates from a third-party website or service, and that third-party website or service may set its own cookies when you interact with that content. For example, if a member posts a video from YouTube on PropertyHeads, YouTube may set a cookie when you click to watch the video.
What Other Related Technologies Does PropertyHeads Use, and Why?
Tracking Pixels: Our advertising partners may use tracking pixels or similar technology to measure the success of the sponsored posts or other advertising products they use. A “tracking pixel” (also sometimes called web beacon, or clear GIF) is a tiny piece of code, invisible to the user, placed on a webpage or in an email and used in combination with a cookie, to link a given activity or impression back to the user; the advertiser includes it in its content so it can measure whether our members interact with that content (for example, by clicking to view an offer). We may set our own tracking pixel on an advertiser’s website so we can measure whether our members found the advertiser’s content effective or interesting, by tracking whether the sponsored post prompted members to take advantage of the advertised offer. This information helps us assess whether sponsored posts and other advertising offers are relevant and interesting to our members and successful for the advertiser.
Opting Out
You may refuse or restrict the use of cookies by selecting the appropriate settings in your browser. However, limiting or refusing cookies may affect your ability to use PropertyHeads. Please note that our systems are not configured to accept browsers’ Do Not Track signals, because no industry standard for handling them has been adopted. If you want to opt out of specific third-party cookies, please consult the third party’s website or privacy policy as well as the cookie settings on your browser.
Changes to This Policy
Our business changes constantly and our cookie policy will also change, so please review it frequently.